Naturally Good Awards 2025: Celebrating Excellence in Natural Beauty & Wellness

The natural beauty and wellness industry is buzzing with anticipation as the finalists for the prestigious Naturally Good Awards 2025 have been officially announced. These awards celebrate innovation, sustainability, and efficacy within the natural product sector, highlighting brands that are pushing the boundaries of what’s possible in clean living.

 

From luxurious skincare rituals to eco-conscious oral care, this year’s shortlist showcases a diverse array of groundbreaking products.

 

 

 

 

Here’s a closer look at some of the standout finalists vying for top honors:

 

Transformative Skincare & Body Care

 

• Acala Stem – Blue Lotus Oil & Lotus Silk Cleansing Cloth Clean Beauty Ritual: This exquisite ritual combines a potent Blue Lotus Oil, revered for its healing and anti-aging properties, with an antibacterial Lotus Silk Cleansing Cloth. The oil, rich in antioxidants and flavonoids, aims to reduce fine lines, shrink pores, control sebum, and boost skin’s glow, offering intense moisturization and soothing sensitive skin. The unique lotus silk cloth provides gentle yet effective cleansing, free from chemicals.

 

 

• CameLife Australia – Nourishing Body Mousse: Featuring an all-natural, six-ingredient formula, this mousse harnesses the “Magic of Camel Milk.” Raw, unpasteurized camel milk, rich in proteins, antibodies, and Omega 3 & 6 fatty acids, works with avocado oil, beeswax, cocoa butter, cabbage (as a natural preservative), and orange peel oil to deeply nourish, hydrate, and protect the skin. It’s designed to soothe and revive all skin types, particularly dry or damaged skin.

 

 

• Mud Organics – Peptide Collagen Moisturiser: A winner in the “Best Beauty & Personal Care Product” category (as per the Naturally Good Awards website), this moisturizer promises ultimate hydration and rejuvenation. Infused with Sea Buckthorn Seed Oil, Collagen, and Hyaluronic Acid, it aims to stimulate skin cell regeneration, improve firmness, plump the skin, smooth fine lines, and calm sensitive complexions. It’s a vegan, nut-free, dairy-free, gluten-free, organic, and cruelty-free formula.

 

 

 

• MYŚAA – Radiance Elixir 2K Gold Oil: This luxurious elixir features potent natural peptides and pure 24K gold, alongside collagen-boosting rosehip and jojoba oils, and Swarna Bhasma. It’s designed to target hyperpigmentation, uneven skin tone, wrinkles, and inflammation, while promoting collagen production, deep hydration, and a radiant, glowing complexion. Its blend of traditional Ayurvedic ingredients offers comprehensive skin rejuvenation.

 

• TUTTOFARE – Roman Blue Tallow Balm: A multipurpose face and body moisturizer that combines grass-fed and grass-finished tallow with antioxidant-rich blue tansy and Roman chamomile. This unique waterless formula aims to soothe inflammation, balance congested skin, brighten dullness, and support skin barrier function with its natural fatty acids and fat-soluble vitamins. It’s low in PUFA (polyunsaturated fatty acids) to prevent oxidation, and designed for all skin types.

 

Innovative Personal Care & Wellness Essentials

 

• Ere Perez – Açaí Lip Pencil: This sublime lip pencil offers a creamy, long-lasting formula in three velvety matte shades. Boosted with lip-loving oils like acai berry (rich in antioxidants, vitamins A & C to boost collagen and firm lips), coconut oil, and vitamin E, it nourishes while providing definition. Notably, it comes in 100% plastic-free packaging, made with wood and an aluminum lid.

 

• Freshwater Farm – Manuka Honey + Vanilla Bean Body Wash: From an Australian family-owned farm, this naturally derived body wash gently cleanses without stripping skin’s natural oils. Manuka Honey provides deep nourishment, antioxidants, and Vitamin C to rejuvenate dry skin, paired with organic Shea Butter and the warming scent of Vanilla Bean for an indulgent, pH-balanced, and cruelty-free experience.

 

• Miracle Plant – Deep Sleep Natural Perfume: Designed to promote restful sleep, this 100% natural, alcohol-free spray features a unique blend of aromatherapy-grade essential oils including lavender, Australian sandalwood, frankincense, and mandarin. Clinically endorsed, it aims to calm the mind and body, helping users fall asleep faster and wake refreshed, offering a non-addictive alternative to traditional sleep aids.

 

 

• No Pong – No Pong Luscious Lime Bicarb Free 35g: A natural deodorant known for its effectiveness, this bicarb-free formulation is ideal for those with sensitive skin. Its luscious lime scent, derived from a proprietary blend of essential oils including lime, bergamot, and black pepper, provides up to 12 hours of freshness. It’s entirely aluminum, triclosan, paraben, and palm oil-free.

 

• Solid – Fresh Mint Toothpaste: This eco-conscious toothpaste offers a refreshing and effective oral care solution. While specific ingredients vary by formulation, natural toothpastes often feature ingredients like calcium carbonate, xylitol, menthol, and natural mint extracts to clean teeth, freshen breath, and support oral hygiene without harsh chemicals.

 

 

• The Turtle Tribe – Bamboo Toothbrushes Family Value 4 Pack (Soft): A sustainable alternative to plastic toothbrushes, this family value pack features toothbrushes crafted from eco-friendly bamboo. Designed with soft, BPA-free bristles that are gentle on gums but tough on plaque, these toothbrushes have biodegradable handles, significantly reducing plastic waste and supporting a greener lifestyle.

 

 

 

The Naturally Good Awards continue to shine a light on brands dedicated to creating healthier, more sustainable products for consumers worldwide. These finalists represent the forefront of innovation in natural beauty and wellness.